Sheila Wong

The People’s Image Consultant

SME100 Awards

November 3rd, 2015

Our heart-felt gratitude to all our clients, participants, students, friends, supporters, team, for making this possible. Receiving SME100 award is an acknowledgement that we are an extraordinary team with ordinary members, helping people and companies achieving extraordinary success in their inner and outer image.

October 23, 2015 was a memorable night. A night of awards for the top 100 fast moving companies under the Small, Medium Enterprises. The ballroom was swarming with gorgeous guys in their magnificent tuxedos and the lovely ladies in their most glamorous and glittering gowns. What a sight to behold! Everyone was on their best behavior and moved around gracefully to embrace what is to come.

The whole event was very well organized and all were given due recognition. A real splendid event that will be in my memory for a life time.

It is not the award that got us excited. It is the respect and recognition that we are indeed doing the right things to get us to where we are today, with the help of many many friends and supporters plus an awesome team. It is also what we can do further, to move our business locally and globally, to help more people to become successful and established in their career or business advancement.

This is what SWET is about. Pioneering and Furthering Image and Grooming Programs Internationally. Your Image Is Your Branding. Your Branding is Our Company. For we are the People’s Image Consultant.


March 22nd, 2015


21 Days Book Launch InvitationThat was the heading of the press invite sent out by PIGEON FLY to members of the Press.

I like it. It felt so chic, and so “Sheila”.

SIGNATURE by THE HILL was the preferred venue for my official book launch of “21 DAYS OF ETIQUETTE” and the Mandarin-translated version of “YES, YOU CAN LOOK SLIMMER”.

With constant reminders from PIGEON FLY to keep my list of guests to only seventy (70) pax, I had real challenge to keep to that number, as all clients, participants and friends are important and dear to me.

I take this opportunity to sincerely apologize to those that I left out in my invitation due to this constrain, and I pray for your understanding.

IMG_0675Talking about my guests, I was overwhelmed by the full turn-out. I was especially touched that eighty percent of my invited corporate clients took time off their super busy schedule, to grace the occasion. I know how tied up they are in corporate meetings and responsibilities. The only three corporate clients who were absent, were very apologetic. They sent flowers or their next-in-line to replace them. That gesture alone showed how sincere they were, and they were in spirit with us.

Apart from that, it was truly a one hundred percent turn out of elegantly clad men and women. Members of the press were also very supportive with their presence.

SWET TEAMMy loyal and lovely SWET team was on hand to ensure that all the guests were well taken care of.

Being an official launch, some semblance of protocol must be observed. Thus, amidst the trendy setting of a happening venue, my eloquent and effervescent emcee, Ms. Evelyn Nabila welcomed guests and set the mood for a joyous afternoon.

Book Launch - TQ speechI started off my speech of appreciation on a more serious note as I wanted to make sure that all deserving friends and partners who have been instrumental in the successful fruition of my books, were given the proper recognition. With all formalities addressed, I steered my speech into the subject of “POWERFUL PRESENCE WITH YOUR CORPORATE IMAGE BRANDING”.

I guessed the guests were entertained with the subject and came away, with more awareness on why is it important to dress for success and have savvy with the right etiquette for powerful presence.

Launch ceremonyTo properly and formally launched the books, my co-author Kenneth Shee, my editor, LeAnn Tang, and my business partner, Enrique Tsou, shared the platform with me, to perform this auspicious ceremony.

Thereafter, Kenneth and I had an interesting press interview with the media. Photo shots with guests were immediately uploaded into facebook by our passionate friends.

All in all, it was a really delightful afternoon filled with elegant ladies, gorgeous gentlemen, light chatter and fraternizing among the guests and many books being autographed.

I like to pen off by saying a huge THANK YOU to everyone who turned up for the event, and also to those who were with us in spirit and the well wishes received in the form of flowers and virtual messages from whatsapp and facebook.

Joseph & Evon

Loo, SW & Chrisly

WOU Guests

Press Interview


December 30th, 2014

It got even better. And it can only get better every year.

I ended my 2013 year end message with “Gratitude for a Splendor 2013 and moving onto 2014 filled with Abundance”. 2014 started with a Bang! We were blessed with abundance and am still having abundance.

Sheila-black sleeveless

Our corporate calendar was already filled up with corporate image trainings as we played a part in helping our corporate clients with their rebranding executive exercises. On many occasions, we were running three to four concurrent corporate image workshops on a single day. Our Sweties (SWET Image Professionals) have matured to be competent image trainers. Our EEC graduates (image consultants certified by SWET ) were invited to assist us in our trainings.

It was heart-warming to note a big win-win for all who have business associations with us:
1. A big win for our corporate clients in successfully elevating and polishing their corporate image branding.
2. A big win for our PBS students who are SME bosses and professionals, for their successful and sustainable image transformation, which resulted in their business expansion.
3. A big win for our EEC graduates (image consultants certified by SWET) as they benefit from the invaluable experience by assisting us in our trainings and getting cash returns.
4. A big win for our SWET team as they were kept happily busy doing what they love to do – training and transforming lives. They have advanced tremendously in their career as professionals in image training and coaching.
5. The biggest WIN is Enrique and I as we walk our path of fulfilling our SWET’s mission:
A) Help corporations and businesses develop their own image branding.
B) Help aspiring image consultants develop their potential.
C) Help men and women bring out their beauty and uniqueness from within.

The time to translate my book “Yes, You Can Look Slimmer” has come due to repeated requests from my Chinese speaking participants. My translator, Gigue Lim has done a marvelous job with the translation. With the help of editing work from Carmen Teng, the Mandarin version of “Yes, You Can Look Slimmer” came to fruition on 18 October, 2014, the day of UP YOUR IQ-11.
swet booklet-01
My third book “21 Days of Etiquette” is now successfully published and on the shelves of all major bookstores in Malaysia. I owe this achievement to my co-author, Kenneth Shee. He was penning down my words during my etiquette workshops and painstaking rewording them into readable English fit for a book. I would also love to thank my editor, LeAnn for putting the final touches together.
My most memorable milestone was overcoming my inadequate command of Mandarin and accepting the challenge to speak in China to more than 200 people. It was with trepidation when I landed in Zhongshan. This feeling was replaced with euphoria after the event. I was very well received and it was my most enjoyable Mandarin speaking session. The audience went wild with my antics and tips. I appreciate Allianz for their faith and trust that I could deliver. I thank my angels for giving me the courage and the creativity to do my best and be my best.
I am super thankful and grateful to my old corporate clients for their continuous support of me and my SWET team. I am very pleased to have acquired a few more new corporate clients, whom I have faith, will continue to place their faith in our solutions for their rebranding image exercises.
UP YOUR IQ-11 happy audience

UP YOUR IQ-11 Attentive audience
Our twice yearly, UP YOUR IQ (Image Quotient) have received consistently great rave reviews and we are still looking forward to improve and add more value to our two-day seminar to the general public. We truly want to reach out to ordinary people to help them to become extra-ordinary in their own ways with the right image. We are, after all the People’s Image Consultant.
To my gorgeous book models, our outstanding UP YOUR IQ logistics, our efficient, effective and elegant SWET team; you have all played a vital part in my success and SWET’s success. I love you all.
UP YOUR IQ-11 log
I like to pay tribute to my late father, who had left us for a better place in heaven, mid of 2014. He and my late mother were my inspiration and my pillars of strength.
My own family, comprising my understanding husband, my supportive son, daughters, son-in-law and my adorable grandchildren are my strength and my foundation. I am grateful to have them with me all the way.
With gratitude and graciousness, I end 2014 and I look forward to another year of continuous success, countless lucrative opportunities and endless joy. Another year of abundance and great achievements. Things can only get better – our health, our wealth, our family and our business.
With love, gratitude and graciousness,

Gratitude for a Splendor 2013 and Moving onto 2014 filled with Abundance

December 29th, 2013

To all my charming clients, pleasing participants,smart students and fabulous friends & family

Moving forward to another extraordinary year which promises even more exciting possibilities, I like to take this moment to say a huge THANK YOU to all who have touched my life, and traveled the path together with me in this wondrous year of 2013 of splendor.

To my charming clients who have trust and faith that my SWETies and I could provide the image and branding solutions for your corporations and institutions, we are very grateful for your continuous support. It is indeed our privilege and honor to serve.

To my pleasing participants, thank you for your enthusiastic response and engaging with me when I am presenting. For helping me to make my seminars entertaining and electrifying.

To my smart students, I am proud to have been your teacher & mentor and I am confident that you will also help others with sound image tips.

To my fabulous friends. Thank you for your encouragement and for including me in your social circle.

I am truly grateful and thankful to be blessed with knowing all of you.

Wishing you and your family an exciting and exceptional 2014 filled with golden opportunities